THE profitable personal brand PLAYBOOK

Build a brand that gets you seen, gets you paid, and makes people want to work with you.

We’ve used this exact framework to generate multiple six figures a year through our personal brands.

By building trust, positioning ourselves as experts, and showing up with clarity.

Now, we're handing you the full playbook we wish we had when we started.

The Profitable Personal Brand Playbook is your shortcut to building a clear, confident, high-converting presence online — even if you don’t have a big audience (yet).

UNLOCK THE PLAYBOOK

Meet YOUR COACHES

  • Hey, I’m BFIGGY. I’m all about empowering creatives and entrepreneurs to build authentic, profitable businesses while staying true to their vision.

    With 5 years of experience as a Lakers videographer, 2 years as a videographer for the Oregon Ducks, and now working with brands like Facebook, 1800 Tequila, and Nike, I bring hands-on expertise and a unique perspective to the creative industry.

    Through storytelling, transparent insights, and lessons learned from scaling ventures like The 505 Podcast and BlueStripe Studios, I help creatives grow their careers while navigating the challenges of entrepreneurship.

    Focusing on content creation, personal branding, and business strategy, I’m a resource for anyone looking to turn their passion into a thriving, purpose-driven business.

  • Hey! I’m a Los Angeles based Photographer, Videographer, and lifestyle content creator. I’ve been fortunate enough to tour for 2 years with world famous DJ duo Loud Luxury, and work with brands like Adobe, Mercedes, Sony, Fujifilm, and Converse. 

    When I'm not behind the camera, I'm behind the mic on The 505 Podcast, where I love sharing insights about my craft and helping others along their creative journeys. 

    I’m stoked to show you guys how I’ve been able to position myself as a content creator to be able to partner and work with some of the biggest brands in the world.

why build a personal brand?

Because in 2026, it’s the biggest opportunity on the internet.

A personal brand is how you build trust at scale, attract the right people, and turn attention into income.

We’re already seeing it: the creators and entrepreneurs who show up with clarity are getting the clients, the sales, the growth, and leaving the biggest impact - while everyone else keeps blending in.

If you're still sleeping on your personal brand, you're leaving money, momentum, and visibility on the table.

It’s time to change that, and not get left behind.

WHAT YOU’LL LEARN

BUILD A BRAND THAT PEOPLE TRUST (AND BUY FROM)

  • Why trust is the real currency online — and how to build it fast

  • The 4 C’s of a magnetic brand: Consistency, Constancy, Clarity, Commitment

  • How to make your name the one people think of when they need what you offer

FIND YOUR EDGE AND OWN IT

  • How to stand out without trying to be louder — by being more you

  • The "Enemy Effect": why standing against something creates stronger connection

  • Why vulnerability (done right) builds true brand affinity

Build a Profitable Creative Business with the Right Clients

  • Why “What should I post today?” is the wrong question — and what to ask instead

  • How to clarify your future identity and build content that makes it inevitable

  • The 4-part framework to design your reputation, roadmap, and skill stack

UNLOCK THE PLAYBOOK

CLARIFY YOUR CONTENT
(SO IT ACTUALLY WORKS)

  • How to build a content system around who you are and what you want to be known for

  • The Personal Brand Identity Framework: slogan, brand pillars, lived insights

  • Why most creators burn out — and how to build a sustainable strategy that compounds over time